Thanks for checking out the Write for Us page. We really appreciate your interest in contributing to the jumper blog.
We’re always on the lookout for great authors and articles, but we’re also pretty selective about what we publish.
This is a brief document to explain a couple of the processes and preferred formats for our content and details on the audience.
Our customers range from medium sized consumer brands to multinational corporations. To deliver the best to this segment, we focus content created for seasoned marketers and entrepreneurs
No topic is too simple or complex as long as it is explained in detail and would be useful for our target audience.
Our current focus is on ecommerce, so we only cover topics about selling products online.
We’re happy to discuss ideas related to, but not limited to:
- Conversion rate optimization
- Chat bots
- Conversational Marketing
- Conversational commerce
- Social commerce
- CRM Management
- Advanced Ads targeting
- Multi-channel marketing
- Cart abandonment
- Marketing automation
- CX and purchase journey
- Enhancing Ecommerce Support
- Ecommerce and DTC Trends
- Performance marketing
- Data Analytics
- Data Privacy
- Brand Messaging and Storytelling
- Anything to do with increasing revenue or achieving brand objectives for Retail brands.
The topics are all related to retail brands creating better consumer experience and scaling their digital sales. Notice how we don’t cover general ecommerce news. We are happy to discuss news topics, but they’ll have to be related to something more actionable.
Long-form content only please. That means 1000 words and above (ideally 1500 words +).
Even if you choose to focus on a very simple topic, it still needs 1000+ words as we don’t believe you can really offer tangible, actionable value in anything less. If a piece is too short or shallow, it will be rejected.
Even the most simple topics need to be explained in detail. If you’re covering a simple topic, it might make it easier to imagine you’re creating it for someone who has never heard of the industry or topic before.
As a general rule, the content we prefer is:
1 – Actionable
2 – In-depth
3 – Easy to read
More successful articles have focus and depth. We’d rather you do one topic thoroughly than cover 5 things in shallow detail.
Content and Writing Styles
Below are a couple of the rules for the style of content we’re after:
1 – Write conversationally and as you speak. This is an article in your name and should reflect your personality. Have some fun with it but remain professional.
2 – We write in American English as the primary audience are based in the US (if you struggle to adapt writing to US English, I recommend a free account on Grammarly)
3 – All articles must have images, screenshots, and gifs. Just make sure they
4 – Any study/statistic mentioned must be cited and linked to.
5 – All images from other sites must be linked to
6 – Make it easy for readers by implementing a strong structure (H2s needed for sub-heads and H3s for lesser headers)
7 – Paragraphs should be kept short and sweet. No long blocks of text please.
8 – Make use of bullet points and images to make the piece visually appealing and hold user attention
9 – Introduction and conclusion need a little extra love. They’re the hook and CTA so make sure they’re compelling
10 – Video – if you have a piece that could benefit from the inclusion of a video, go for it! Just be sure to embed properly so it works easily for readers.
For images, simply upload to WordPress and use the default “large” size. Please also ensure images are centered as doing ss helps break up the text a little more for scanning.
References are needed for every external study cited or image used. If you’re citing a study, just change the description of what’s been discovered to a link.
The highlighted text has been turned into a link for the study. The image hasn’t been cited because it’s a part of the study linked to immediately above.
If you’re just including an image for illustrative purposes and there’s no relevant anchor text in the preceding paragraph, please add a link as below.
Please submit your topic ideas using the form below.
If your topic suggestion matches our criteria mentioned above, we would require all articles are to be uploaded in Google Docs and shared with edit permissions to our content team.
We’ll run through the article and offer suggestions for edits. If there are any you disagree with or think are incorrect, feel free to leave a comment on the edit suggestion and we can talk through a resolution.
The suggestions we make are intended to help. They’re often focused on content and message rather than style to ensure the information is correct and in-line with Jumper’s other materials.
Very rarely will we make style suggestions as this is your piece in your name. We might just make some suggestions to make it fit better with our tone and audience.
Got to cover the negatives as well.
If the content you submit is plagiarised it will not run. All content needs to be 100% original.
In addition, we want high-quality content so please try to keep backlinks to your site relevant and minimal. We try to keep backlinks to 2-3 per piece. These are do-follow links as well.
You get a personalized author byline with your bio which is a DoFollow link. Any other links back to your site should be there to reference something that adds value.
How to Apply to Write for the jumper.ai Blog
Once you’ve filled out the above, our editorial team will be in touch to either move forward with this or to let you know you’ve not been successful.
If we move forward, we’ll work together on an outline before you write out the full thing.
Then there will be some editing rounds to ensure this is the best piece it can be.
Good luck, and speak soon!
The Jumper.ai editorial team.